Amirata Abbasi.

I'm a Product Designer based in Iran, currently studying Information Technology at Azad University while working full-time on Octopus ERP — a 28-module platform built to replace the disconnected tools mid-market businesses limp along with. My job there is making fragmentation feel like a single, coherent system: zero-to-one design systems, dense financial dashboards, and the kind of UX writing that quietly removes friction nobody notices until it's gone.

Outside the day job, I build things that have to survive contact with the real world. Chocolate Si Cacao is a real e-commerce business I'm designing and launching myself — not a hypothetical brief, but actual inventory, actual customers, actual stakes. I'd rather learn that way than from another fictional portfolio project.

Discovery, systems, follow-through. That's the whole job, repeated until it isn't generic anymore.